MGA Cheer Capstone

MGA Cheer Capstone

For our senior capstone, my group teamed up with a local business to sharpen their marketing—and our real-world skills. This project bridges the gap between classroom and career, giving us hands-on experience in branding, strategy, and collaboration, all while supporting the community. Future marketers in action!

MGA Cheer Extreme Pitch

To earn a finalist spot, I created a full pitch for MGA Cheer Extreme—working directly with the gym to gather info, get approvals, and make sure everything aligned with their brand. After putting in the work and bringing the vision to life, my pitch was selected as one of the final contenders. Proud moment, major win.

As part of our group project, we conducted a full SWOT analysis and communication audit for MGA Cheer Extreme. While the final materials can’t be shared due to confidentiality with our client, the project gave us real-world experience in strategic planning, brand analysis, and professional communication. Think behind-the-scenes work that makes a big impact.

Dream Clients

As part of our capstone, I created a lineup of “dream clients” tailored for MGA Cheer Extreme—brands and partnerships that would align perfectly with their energy, values, and audience. It was all about thinking big, pitching smart, and exploring real-world collab potential… with a little creative flair, of course.

Current Day

We’re still in the thick of it—and the best is yet to come! Our team is currently wrapping up the final pieces of this capstone project, including a detailed budget plan, social media calendar, creative content, and more. It’s a full-on marketing glow-up in the making… stay tuned!

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